Co-director of the Judgment, Emotion, Decision, & Intuition (JEDI) Lab: http://leeds.colorado.edu/JEDI/
Honors and Distinctions:
Association for Consumer Research ACR Doctoral Symposium Faculty, 2008
Marketing Science Institute (MSI) Young Scholar, 2007
Big IX Faculty Fellowship, 2006
Professional Affiliations:
Association for Consumer Research, Society for Consumer Psychology,
Society for Judgment and Decision Making, Society for Personality and Social Psychology
Research Interests:
Consumer psychology; Judgment, emotions, and decision making; Morally-motivated judgment and choice; Structure and measurement of affect
Teaching Interests:
Consumer behavior; Judgment and decision making; Advertising and promotion management
Selected Publications:
“The Evaluative Space Grid: A Single-item Measure of Positivity and Negativity,” Cognition and Emotion 23 (2009); with Larsen, Norris, McGraw, Hawkley and Cacioppo.
"Emotional Accounting: Feelings about Money and Consumer Choice,"
Journal of Marketing Research 46 (2009); with Levav.
“Taboo Trade-offs, Relational Framing and the Acceptability of Exchanges.”
Journal of Consumer Psychology, 15 (2005); with Tetlock.
“The Affective Costs of Overconfidence.”
Journal of Behavioral Decision Making, 17 (2004); with Mellers and Ritov.
“The Agony of Victory and Thrill of Defeat: Mixed Emotional
Reactions to Disappointing Wins and Relieving Losses.”
Psychological Science, 15 (2004); with Larsen, Cacioppo, & Mellers.
“The Limits of Fungibility: Relational Schemata and the Value of Things.”
Journal of Consumer Research, 30 (2003); with Tetlock & Kristel.
“Can People Feel Happy and Sad at the Same Time?”
Journal of Personality and Social Psychology, 81 (2001); with Larsen & Cacioppo.
“Anticipated Emotions as Guides to Choices.”
Current Directions in Psychological Science, 10 (2001); with Mellers.
Selected Work in Process:
"Valuing money and things: Why a $20 item can be worth more and less than $20," with Shafir & Todorov
"Do bipolar scales mask loss aversion?," with Larsen, Kahneman, & Schkade
"Secular strategies and sacred sentiments: Legitimizing taboo trade-offs in religious and pharmaceutical marketing," with Schwartz & Tetlock
"A policy maker’s dilemma: Preventing blame or preventing terrorism," with Todorov & Kunreuther
"Feeling close: The emotional nature of psychological distance," with Van Boven, Kane, & Dale
"Benign violations: Making immoral behavior funny, " with Warren
"'Midway between the two?': The case for mixed emotions," with Larsen
"Can’t put a price on love: Taboo trade-offs and the spendthrifty pursuit of sacred products, " with Davis.
"Immediacy bias in judgments and decisions about humanitarian aid," with Van Boven, Huber, and Johnson-Graham