What the Professional Mentorship Program Has Done For Me

What the Professional Mentorship Program Has Done For Me

By PMP Mentee Andrew Simpson-Johnson

Before the Professional Mentor Program, I was a student in the Leeds School of Business that was not involved in any type of club affiliated with the college.  I wanted to get more involved in a way that would benefit me and help me meet new people.  When I first heard Katie Connor speak about the program and describe the type of opportunities that were available to those who joined, I was immediately drawn to apply.  It was the perfect opportunity for me to get more involved at Leeds while at the same time it provided me with something that I truly valued; a professional resource.

The program allows the applicant to be matched up with a professional in any industry the student prefers. For me, I was matched with Jim Huff, a senior executive with an immense amount of experience in the areas of consulting and outsourcing.  From the first time that I talked to him over the phone he gave me insightful advice and provided objectives for me to reach while we cultivated our relationship.  He introduced me to some of his closest friends and business associates in order to gain from their additional perspectives.  Jim has helped me develop my knowledge of several different aspects of the business world including networking, interviewing, resume building, interpersonal communication, maintaining a business relationship, and how to find the career that I wanted given my degree. 

Over the past year, I have learned an immense amount from my mentor, Jim Huff.  He has educated me in the most important things that every successful professional should know.  A better understanding of the professional world, the right kind of communication to those trying to help you, and the importance of a broad, well maintained, solid network are all things that my mentor has taught me.  When looking for jobs, joining the PMP gives any student a huge advantage over any other applicant, not just on paper, but almost entirely from the knowledge that you will have gained from your experience.           

After joining the Professional Mentorship Program, I quickly learned that this was not only an opportunity to build a lifelong relationship with someone, but that it also provided me with the resources I needed to expand my own network beyond what was originally available.  The program helped me build a foundation for my life after Leeds.

Andrew is pursuing a Bachelors Degrees in Economics as well as Business Administration, with an emphasis in Finance.  He is from Louisville, Colorado and graduated from Monarch High School in 2008.  He works part time as a server in Boulder and enjoys playing tennis, basketball, and skiing in his free time.  Andrew hopes to find a career in the financial sector after graduating from the University of Colorado. 

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Mentoring 101: Building Your Network

Mentoring 101: Building Your Network

By PMP Mentee Kassidi Warnock

There are so many reasons to join the PMP program. The experience of working one-on-one with an industry professional gives you the opportunity to get great feedback, fantastic events make participants feel part of a community, and it’s awesome to put on your resume. Many students who join the program as sophomores continue contact with their mentor and build a close relationship. All of these are great benefits, but it wasn’t until I became a Junior that I realized the next step, and really one of the most valuable things that I gained from my experience at PMP, is learning how to build your network.

As a Senior graduating in less than 20 days, I often look back and wonder what I might have done better or what I did well that I want to pass on from my time at Leeds. I got good grades, joined a couple clubs, and had a job; but when it came time to find a starting point for my career, it was hard to know where to start. If you talk to anyone in the Career Connections office, they will tell that the key to getting out there is to network, network, network! They couldn’t be more right. Networking means seeking out and building relationships with people in the working world. It’s more than asking about job openings or fishing for introductions. Networking is about making meaningful connections with people and genuinely showing an interest in their career; in turn they will genuinely show an interest in you.

My first experience in networking was a meeting I had with a woman named Susan Petrie, who later became my mentor once I changed my major. When I was first starting to figure out my career goals, I needed some perspective. I approached one of my professors to see if there was anyone she knew in marketing or events that I might talk to and she suggested Susan. I reached out to Susan and asked if I might take her to lunch, which she agreed to. I was thrilled that she took time out of her day to meet with me, and she started off by asking about my background and goals. After I told her all about myself, I asked her how she decided what she wanted to do and how her experiences shaped her career. She was glad to see how enthusiastic I was about her background and willingly offered her thoughts and advice.

After that first meeting, I made a goal of connecting with a new professional every week until I found a job. Some weeks I’d meet people for coffee and other times they would offer me a full tour of their office, introducing me to tons of people along the way. Every time, I created conversation from my interest in others and that, more than anything else, made these professionals more interested in me. After my meetings, I always sent out thank you cards and have regularly kept in touch with many of the connections I made early on.

Getting a mentor is the first step, but it’s a critical leap in figuring out how to build a network. The connections you build now will not only help you transition into the working world, but they will be valuable relationships for years to come. Finding ways to show genuine interest in others is the best way to demonstrate your enthusiasm, and people appreciate that more than you know.

Kassidi Warnock is a Senior Marketing major also pursuing certificates in Digital Media and Operations Management. She is the Marketing and Communications Manager at the Trep Cafe at Leeds and is a part of the PMP Advisory Council. Outside of Leeds, she is the President of the Executive Board of Collegiate Sport Clubs and leads the Womens Club Volleyball team at CU. Kassidi is originally from Colorado Springs, Colorado and enjoys snowboarding, photography and paintball.

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The Importance of a Mentor

The Importance of a Mentor 

By PMP Mentee Lisa Weatherbie

As I near the end of my time as an undergraduate, I’m grateful for the many opportunities I’ve had at Leeds, especially the Professional Mentorship Program. The opportunity to have a mentor as a resource, sounding board, and supporter has been invaluable. When applying for PMP, I expressed in my application my interest in the nonprofit sector. I was lucky to be paired with Debbie Malden who not only has great business experience, but much experience working in the nonprofit industry as well. 

Because Debbie is local, I was fortunate to be able to meet with her fairly often. It’s been extremely insightful hearing about her experiences working with various nonprofit organizations and she has also been kind enough to help me with my resume and connect me with others based on interests. While I’m beyond grateful for all of this support I’ve received over the past two years, I’m also thankful for some not-so-obvious guidance my mentor provided. 

During one of our meetings, Debbie and I were talking about my plans after college as well as what I was currently involved in. While I did have a general area I was interested in, I didn’t know exactly what path I would take after college. Debbie pointed out to me my excitement when talking about things I was involved in outside of school; this included volunteering in a local school. 

This small anecdote my mentor was able to point out led me to really think about what I hoped to do after college and the importance of following my passions. I’m thankful to not only have a mentor who has helped me develop tools such as my resume, but who has also pointed me in the right direction to do something I love after graduation. 

Lisa is a senior from Centennial, CO who is studying operations management. She is also pursuing a certificate in Socially Responsible Enterpise. She is very involved in her sorority, Tri Delta, as well as the Senior Class Council and Leeds Ambassadors. After graduation, Lisa will be serving as a Teach For America corps member teaching secondary math. 

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The True Impact of a Mentor

The True Impact of a Mentor

By PMP Mentee Melaina Daniel

When I initially signed up for the Professional Mentorship Program, my reasoning was simple. It seemed like a great way to get more involved with Leeds and it sounded like an opportunity that not many other students had access to. I figured, “why not?” I found out that I was paired with another student who was actually a fellow classmate. We braved the “first meeting jitters” together and met our mentor, Marlene Stjernholm, a woman who has had a true impact on my life.

Early in our relationship, Marlene was there to answer any questions we had about the field of marketing; she showed us all of her projects with the CU Foundation and even got us involved in a few so that we could get that all-important “hands-on” experience. While the first year helped us form a trusting and comfortable mentee-mentor bond, this last year has been truly eye opening and our bond has grown into a relationship that I know will last well into the future.

You see, as a sophomore entering this program, I had absolutely no idea where I wanted to go with my degree – all I knew was that I wanted to be in advertising. In the first semester of my senior year, I applied for an internship with a local marketing agency. I made it to the final round of interviews, competing with only two other CU students. Marlene prepped me well, assured me that I had everything they were looking for and even ran around with me for three hours one morning after meeting for coffee to put together a very creative promotional box that was sure to land me the position. Before Marlene had the chance to deliver the box on my behalf, I received the phone call. The one that informed me… I was a wonderful candidate but they had decided to move forward with someone else. I was crushed. This was my chance to break into the advertising business…and just in time, as the internship would have been for my spring semester prior to graduation.

Now, this isn’t meant to be a sob story.  The result of me not getting the internship is what really sparked the relationship between Marlene and I. A light bulb went off later that night in which I realized my true passion and what I wanted to do with my life.

You see, I’m a self-proclaimed baker, a true foodie, who also has a passion for health and wellness. I determined that I wanted to do what made me happy and that meant a mesh of marketing, food and health. What better place than to be but in Boulder, right?! After sharing this with Marlene and actually coming to this realization myself, I began seeking out everyone I knew who might have a connection in the food industry. Doors of opportunity have begun to open left and right, and Marlene has been there to encourage my success every step of the way. Each time we get together she gives me so many ideas of directions to pursue, creative ways to reach out to people and ideas for my future that even I hadn’t yet thought of. Her words of encouragement are always so true to the heart and have been my fuel to find a path in life that makes me genuinely happy.

Although there are only a few more months of my time at Leeds and also of being a member of PMP, I know my relationship with Marlene will continue well beyond graduation.

Let this be a lesson to all that life is unpredictable. Let yourself be surprised, look at every outcome as an opportunity and let others help you. And when they do help you, take it for all that it’s worth because who knows… you just may find yourself exactly where you are meant to be.

Melaina is a senior at Leeds earning her degree in Marketing and hopes to enter into the world of advertising post graduation. She is a member of the PMP Student Advisory Committee, is in the CU Marketing club and loves getting involved in ways that will help students and the University. As a lifelong Colorado girl, Melaina loves the mountains and has been skiing and snowboarding for 20 years. She loves being active and pushing to the limits. Her true passion, however, lies in the kitchen. Melaina has battled stomach problems for 4 years and now on a gluten and dairy free diet, she loves creating recipes to suit her needs and the needs of others. You can find a sample of her delicious recipes on her food blog at www.ItReallyWorksRecipes.blogspot.com.

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It’s a Two-Way Street

It’s a Two-Way Street

By PMP Mentee Dylan Phillips

When I joined the Professional Mentor Program, I was so excited to learn about my mentor and meet him for the first time at the Meet the Mentors event at the beginning of my junior year.  I imagined him as an awesome resource and as someone who would reach out and help me throughout my academic and professional career.  And I was right – my mentor is a great resource for my emphasis and interest in corporate finance.  But what I didn’t realize was that I needed to reach out to him just as much as he reached out to me.

After our initial meeting, I figured he would email and call me all the time (he works and lives in Oklahoma) and that I could take these opportunities to ask him all the things I wanted to know about the industry and how it works.  But a few months went by and I hadn’t heard from my mentor.  I thought to myself, “Did I do something wrong?”  I wondered, “Is he not really interested in being a mentor to me?”  In short, I had jumped to the incredibly wrong conclusion that my mentor was going to make all the effort in this relationship and that he had all the spare time in the world to do so.

The reality is that mentors are people too, and while we sometimes assume that since they are the older person they should do all the talking, that is not a fair assumption to make.  The Professional Mentorship Program offers exactly what its name indicates – “Professional Mentors.”  These individuals are working for some of the best companies in the world in very involved positions and are, quite frankly, probably a lot busier than we are as students at the Leeds School.  This means that, while they, too, can make efforts in the mentor-mentee relationship, we as mentees should realize the importance of reciprocation throughout the program.

I slowly came to the realization that I had not reached out to my mentor at all since the beginning of the program and that I had a responsibility to do so.  Once I shot him an email, communication happened more frequently and has become more meaningful.  Simply reaching out to him, I believe, showed that I also value the relationship, and that has made the situation much more beneficial for the both of us.

Dylan is a Junior at Leeds, majoring in Finance while also pursuing the International Business Certificate.  He is a lifelong Coloradan, and is originally from Breckenridge.  Dylan is currently VP of Social Activities on the Leeds Council, and he recently joined Alpha Kappa Psi business fraternity.  He is also involved with the Investment Club, and co-manages a store on the Pearl St. Mall.  He enjoys skiing and hiking when he has the time, and enjoys keeping himself busy.

Dylan has generously offered to be a resource for interested students, who can contact him with questions about the Professional Mentorship Program (or about anything else) via the following:

Dylan Phillips
dylanp@colorado.edu
720.985.3194

(Dylan is shown on the right and his mentor is on the left of the picture below)


 

 

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The Long Distance Mentoring Relationship

The Long Distance Mentoring Relationship

By PMP Mentee Stephanie Kroll

Right from the start, I was one of those Professional Mentorship Program students who was proactive and eager to be a part of the program. I was one of the first people to sign up for the program in the spring, and waited all summer to finally discover who my mentor was. The day that we were supposed to go find out who our assigned mentors were, I was full of anticipation. I went into Katie’s office, opened my sleek black Leeds folder, read through some really interesting information about my mentor… and that’s when I found out he was from Texas.

To be honest, at first I may have been a little disappointed because the fact that my mentor lived in another state meant that I couldn’t just call him up to meet for coffee whenever I wanted, and he wouldn’t be able to attend the PMP events we had planned for the next two years. This wasn’t what I had expected at all. However, being the proactive student that I was, I decided to send him an email right away in order to start building a relationship with him. I never would have expected the next two years to play out as well as they have. I would also like to believe that Katie Connor is partly responsible for my strong relationship with my mentor. When I first met her I really looked up to her and she really inspired me to want to utilize this program to the best of my ability and motivated me to sign up to be on the Student Advisory Board for PMP.

My mentor’s name is Matthew Topaz, and he is a Senior Sales Executive on the Subway Global Account Team at Coca-Cola. When I first met him, he was working for Nestle. Fortunately for me, Matthew is a CU Alumnae so despite our distance we still had a lot to talk about due to our common Alma Mater. Our first phone call was amazing. Not only did I realize that he had a lot of good advice to give me concerning my jobs, internships and extracurricular activities, but he also really understands that maintaining your personal life in college and in work is also important. Matthew and I have had conversations about traveling and skiing and all sorts of various activities in addition to our conversations regarding future job prospects.

Matthew has given me tons of advice over the past two years. He has done mock phone interviews with me in preparation for real interviews; he stays up to date on how my interviews went, and what was said. At the beginning of the school year, he connected me to a Senior Sales Manager at the Ritz Carlton through a friend of a friend on LinkedIn, which got me into a meeting with club level access in order to talk about potential job and internship opportunities at the Ritz. Matthew randomly emails me with tips concerning my current internship, and he taught me that following up after an interview is absolutely critical to getting any job. Matthew has helped me network in the professional business world more than I ever could on my own. His advice is always relevant and always perfectly timed. Right when school gets a little crazy, he always reminds me that I need to be looking for jobs still and gives me the right tools to do so effectively. Technically, I have only met Matthew once when he was in Colorado for a business trip. Despite that fact, we have sent numerous emails and made various phone calls, and the result of that has been a really strong, professional working relationship. So to all of you out there with out of state mentors, yes, it really is possible to benefit from PMP even if your mentor doesn’t live in Colorado!

I would really like to encourage students with out of state mentors to really be proactive in trying to foster a relationship with their mentors, and it also helps when mentors are equally as eager to be involved as the student is. If you aren’t as lucky as I was, try and find a mentor in the workplace and learn from them as best you can, because you can only reap good benefits from associating with people older and wiser than you. I really appreciate everything Matthew has done for me over the past two years and I know that we will continue to talk past graduation, even after I get a job and have been there for a few years. Mentorship isn’t just for college, it’s for life.

Stephanie Kroll hails from Parker, Colorado and is originally from Albuquerque, New Mexico. She is studying Business Marketing and getting a certificate in International Business. While attending CU, she has been a part of Delta Gamma Sorority, has been a Leeds Peer to Peer Mentor, has been on the Student Advisory Board for the Professional Mentorship Program, and is a CU Express Dance Team alumnae. After graduation she hopes to land a job in either the music industry or in the travel/hospitality industries. Eventually she would like to move to Europe and live and work for a few years before returning to America.

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Why Should Sophomores Join the PMP?

Why Should Sophomores Join the PMP?

By PMP Mentee Abel Medrano

As a sophomore, you think you have it all figured out because you nailed your freshman year and everything turned out the way you wanted. That’s great, but guess what? 37% of students that make it past their freshman year drop out of college before they finish. That’s equivalent to getting rid of everyone living in WillVill and Kitt Commons combined! So how can you save yourself a spot and not be part of that 37% dropout rate? Get involved now. Join the Professional Mentorship Program.

The part that attracted me the most about the program was the whole aspect about socializing and getting to interact with professionals with experience under their belt. As a young student, the best thing you can add to your education is learning how to network. You’ll hear this over and over as your career develops: “It’s not about what you know, but who you know.” On paper, I’m not the most attractive person simply because I don’t get the best grades. However, with confidence, I can say that my ability to present myself to a businessperson and have a successful conversation has exponentially increased over the last 2 years. You can measure success in many ways, but if there isn’t a relationship with the person on the end, good luck.

The Professional Mentorship Program has exposed me to many great opportunities, which include expanding my network of professional contacts, improve my communication skills, get myself a job, and many others. The University offers an abundance of astounding academic activities, clubs, and programs, but I can refer to the Professional Mentorship Program as the platform that has benefitted me the most. Being able to refer to someone in the career you want to pursue places you at a higher advantage over your competitors (classmates, roommates, and friends), making you the force that drives the buffalo herd.  Don’t be the last buffalo…start now and get ahead of everyone else.

Through this program, I was fortunate to get matched with the perfect mentor that fulfilled all of my interests as a professional. Joe Hollister is the Managing Director of Tenant Representation for Jones Lang LaSalle, the 2nd largest commercial Real Estate company in the world, with over $3.6 billion dollars in sales annually. Not only do I have the privilege to have Joe as a mentor, but after being hired as a market analyst, we’re now business partners and I get to spend 20-25 hours in the office every week. The Professional Mentorship Program really does work. 

Abel Medrano is a Senior Operations Management major who is also pursuing a Real Estate Certificate.  He is originally from Chihuahua, Mexico and grew up in Vail, Colorado.  Abel has been a part of the Diverse Scholars Program since he was a freshman and is currently the President of the Real Estate Club.  He found his passion after studying and working in the Real Estate industry, and hopes to stay with Jones Lang LaSalle and slowly transition into the development of real estate upon graduation.  Being able to drive through a city full of high-rise buildings and say “I built that” would be Abel’s dream come true.  Abel is a musician at heart; he plays the guitar, trumpet, sax, drums, and piano.  When asked for other fun facts about himself, he provided the following: “I like to think I’m a vocalist, but I’m still working on it.  My other passion is cars and motorcycles.  I’ve built 4 cars now, and lost count of how many cars and bikes I’ve sold.  I’m also an athlete.  I’m a boxer at Front Range Boxing Academy but have been in the sport for 5 years.”

Abel has generously offered to be a resource for interested students, who can contact him with questions about the Professional Mentorship Program (or about anything else) via the following:

Abel Medrano
970-390-6207
abel.medrano@colorado.edu

 

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Mentoring 101: Finding Your Passion

Mentoring 101: Finding Your Passion

By PMP Mentee Kassidi Warnock

I became a part of the Leeds Professional Mentorship Program as a junior. The reason I got involved was that I hoped that I would be matched with someone to help me figure out my career. The program not only gave me opportunities to figure out my career path, but it helped me find my passion.

When I first joined PMP, I was an Accounting/Finance major, and I found myself wondering… “Is this what I really want my career to be?” As the program kicked off I was matched with Ross Prussin, a Leeds alum finance guy with the Royal Bank of Scotland in New York. Being new to the program and a little unsure of what to expect, I was intimidated to contact my mentor. I sent out an introduction, we emailed back and forth and eventually had a conversation over the phone. While we were talking, Ross asked questions and gave me feedback about what I wanted to accomplish and how I thought I could get there. He shared with me his own career path in finance and helped me to identify opportunities for networking and experience. The most valuable thing that I got out of our conversation, however, was that he helped me to discover that I didn’t want to be an Accounting/Finance major after all. If I hadn’t had the opportunity through the mentorship program to connect with a professional like Ross, I might never have really considered my goals and been able to turn things around.

When I started to pursue the Marketing track, I really found my passion for branding, strategy and design. Receiving constructive feedback from my mentor and really being able to connect to someone who was interested in learning about my struggles made all the difference in discovering what I wanted my career to look like, even though it wasn’t what I originally intended. Overall, the moral of the story is that even if you don’t necessarily know what to ask or what you want to do, take the time to get involved. The Leeds Professional Mentorship Program allows you the opportunity to talk to a professional who wants you to succeed, and will ask the questions you don’t think of to ask yourself. You may just find your true passion in the process.

Kassidi Warnock is a Senior Marketing major also pursuing certificates in Digital Media and Operations Management. She is the Marketing and Communications Manager at the Trep Cafe at Leeds and is a  part of the PMP Advisory Council.  Outside of Leeds, she is the President of the Executive Board of Collegiate Sport Clubs and leads the Womens Club Volleyball team at CU. Kassidi is originally from Colorado Springs, Colorado and enjoys snowboarding, photography and paintball.

 

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A Mentee Interviews Her Mentor

Holly Odneal is a Junior Finance major, originally from Palisade, Colorado, who is also pursuing the International Business Certificate. After graduation she “hopes to gain experience in corporate financial positions such as budget analysis, cash management and risk analysis.  Through working with strong, forward-looking companies, I hope to gain the skill set that would allow me to own and operate my own business in the hospitality industry, specifically a hotel or restaurant.”

Holly  had this to say about the PMP. “For me, the Professional Mentorship Program has been my commitment to connect, network and prepare for after graduation. My mentor, Mark Hedstrom, has provided me with priceless information, helped me with my resume and networking, and most importantly made my career building experience less intimidating. From this program I have found myself more involved with the business school, more aware of maintaining professional relationships and more confident in my abilities to adequately prepare for the future.”

Holly recently interviewed her mentor, Mark Hedstrom, who is the CFO of Colony Capital, LLC.

Holly: How did you decide to join the program?

Mark Hedstrom: I heard about it through my involvement with the board and I thought it’d be a good way to connect with students. Having had three sons recently graduated from or going to school, it seemed like it’d be a great thing for a student to have access to, someone who’s not necessarily a professor or administrator, but someone outside that who they could talk to about ideas and direction. It’s been great to meet some of the students and see what they are thinking.

Holly: How many years have you been a part of the program?

Mark Hedstrom: Three years, and it has been very interesting.

Holly: What have you taken from the experience?

Mark Hedstrom: I think a lot of it is that while the academic world and business world have changed a lot, the concerns of students remain the same. Just like when I was coming out of school, I asked similar questions. How do I best present myself? What should I be doing to make myself the most marketable? How should I go about deciding  what part of business I want to go into and how do I pick between the companies that I might be interested in? Those are the type of things we have all had concerns about. Mostly it has been a really good chance to meet people like you and see how things are going. It is an interesting being perceived perspective to see how things are going in the school and see how changes there are by students.

Holly: Why do you continue to participate?

Mark Hedstrom: I just think it’s a really good way to stay connected. I’m connected through the school, through the Dean, with the board and am pretty connected through the athletic department and now through the students, which is the biggest population of constituents on the campus. It is a way to try and help out and give back a little, trying to give advice or a voice in some way.

Holly: Would this be a program you would recommend to your colleagues?

Mark Hedstrom: I have recommended this program to a number of my colleagues, many on the board and other friends who are alumni. I told them that it is a great way to stay connected to the school and to provide some insight that otherwise students wouldn’t have access to.

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Suggested Reading List from the PMP

We have compiled a list of suggested reading. If you make it through this entire list over the holidays, stop by the PMP office for a gift. If you have read any of these, please let us know your thoughts. Also please feel free to add your reading suggestions in the comment field.

 Bryant, Adam.  The Corner Office: Indispensable and Unexpected Lessons from CEOs on How to Lead and Succeed. New York: Times, 2011.

Carnegie, Dale. Dale Carnegie’s Lifetime Plan for Success: How to Win Friends & Influence People; How to Stop Worrying & Start Living. New York: Galahad, 1998.

Carnegie, Dale. How to Win Friends and Influence People. New York: Simon & Schuster, 2009.

Chouinard, Yvon. Let My People Go Surfing: the Education of a Reluctant Businessman. New York: Penguin, 2005.

Clason, George S. The Richest Man in Babylon. New York: Signet, 1988.

Collins, James C. Good to Great: Why Some Companies Make the Leap–and Others Don’t. New York, NY: Harper Business, 2001.

Deckers, Erik, and Kyle Lacy. Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself. Indianapolis, IN: Que Pub., 2011.

Godin, Seth. Purple Cow: Transform Your Business by Being Remarkable. New York: Portfolio, 2009.

Hersey, Paul. The Situational Leader. Escondido, Calif: Center for Leadership Studies, 2008.

Johnson, Spencer. Who Moved My Cheese?: An Amazing Way to Deal with Change in Your Work and in Your Life. New York: Putnam, 1998.

McCarthy, Kevin W. The On-purpose Person: Making Your Life Make Sense. Winter Park, Fl.: On-Purpose, 2009.

Sisodia, Rajendra, David B. Wolfe, and Jagdish N. Sheth. Firms of Endearment: How World-class Companies Profit fromPassion and Purpose. Upper Saddle River: Wharton School Pub., 2007.

Whiteley, Richard C. The Corporate Shaman: a Business Fable. New York: HarperBusiness, 2002.

Zaffron, Steve, and David Logan. The Three Laws of Performance: Rewriting the Future of Your Organization and Your Life. San Francisco, CA: Jossey-Bass, 2009.

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