Adrian Tuck
Deming Center for Entrepreneurship
Adrian has more than 20 years of executive management and leadership experience. As CEO, he focuses on expanding Tendril’s customer base through multiple sales and marketing channels, including alliances with leading companies. Adrian is also the vice-chair of the ZigBee Alliance, an association of companies working together to enable reliable, cost-effective, low-power, wirelessly networked, monitoring and control products based on an open global standard. Prior to Tendril, Adrian served as both interim CEO and executive vice president of Ember Corporation, a leading semiconductor provider to the Smart Grid, where he guided the company’s market strategy through its critical early-growth stage. He received his education at the Royal Military Academy Sandhurst, the British Army’s prestigious officer training academy.
